I bought this from the www.maccosmeticprowholesales.com website along with several other of their foundations to test them all out. This is definitely a full coverage foundation, and it will absolutely last all day. Use powder sparingly or you will feel like you have a ton of product on your face, but you will be flawless! I make it 10+ hours in this foundation without it breaking down. It does need an oval brush, stipple, or beauty blender though since the product is very thick and I find that it doesn't spread as well with my hands. Overall a great addition to my makeup collection but not an everyday foundation - mostly for special occasions.